Shareaholic report has shown that Facebook still reigns as king of social media.

Even the different image sizes can get us all wound up when they change (here is a 2015 infographic that will explain all about sizes). The use of social media is widely known as a great content marketing strategy, though for many publishers it can get confusing knowing which one to use.

This was one of the first signs in the industry that something had to change regarding the promotion of content. Her job was to improve the site’s content outreach through a more social approach.

In January this year, The NY Times started implementing its new outreach strategy, with Alexandra MacCallum as its lead editor. Even The New York Times is having its share of buzz envy but have already started making advances towards a new publishing era. Unfortunately it seems that great journalism is suffering from lack of traction in the publishing sphere when trying to pull in traffic without social media. From that point onwards, social media has evolved to a giant content sharing machine that people can’t live without. First there was Friendster (2002) and Hi5 (2003) and finally Facebook first became available to Harvard students in 2004. The Social Times made a great list of that reminded me of the early days of social media. It all started around 13 years ago (I still can’t believe it). That’s why when 29% of the world’s population is spending an average of 2 hours 25 minutes on social media, publishers like you need to pay attention.

You’ve probably noticed that you are finding out about news through your social media more than official news channels these days.

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